It’s heating up at Tinder. The dating app via smartphone, which has tens of millions of users across 30 languages ‚Äč‚Äčavailable, has filed a complaint against a competing application with the very similar name, 3nder.

The cause ? “Offenses against trademark law.” Basically, Tinder did not like that 3nder, whose goal is to organize virtually three-way plans (three people who can chat at the same time), has a name too close to his. From “Tinder” to “Threender” (http://threender.org/), there is only one trial.

The application, owned by the group Match.com, and asks the closure of its competitor to “avoid confusion” for the simple reason that 3nder benefit, in parallel, an “undue advantage”. In response, 3nder, with eight employees, accused Tinder of using a “nuclear weapon” against a competitor. Finally 3nder changed the name of their application to Feeld (http://feeld.site/) Decided not to let it go, the application reacted on social networks.

In the first place by saying that Tinder had never blamed Grindr, another application meetings very close name, then in a second time asking users to publish photos of their socks with the hashtag “#Tindersuckmysocks” (aka “suck my socks, Tinder”) to make fun of the lawsuit.